HOUU

NEW PUBLIC APPLICATION UX CONSULTING

UX Design of Application for Pregnancy and Childbirth

In order to develop a new app related to pregnancy and childbirth by the Ministry of Health and Welfare, a service concept was defined based on a user survey and branding was developed. By comparing the As-Is/To-Be service model of the core service and developing a user service scenario through Persona, the final main screen draft was derived.

METHOD

Disital U&A, Social Listing,
Word Cloud, User Needs Analysis,
UI/UX Strategy, System Usability Scale,
Honeycomb, User Usability Test etc.
TEAM

Individual Project
ROLE

BX, UX, UI
YEAR

2021 ~ 2021

01 INTRODUCTION

It was intended to develop an app for the purpose of guiding government services for pregnant women.

02 PROCESS

Analysis of similar services and internal and external environment
In-depth investigation of user experienceg
Setting up app service model concepts and user scenarios
App branding and main screen design development

03 SOLUTION

The experience of using public health center services and using similar apps were investigated for users who gave birth to children within the past year. Based on this, the concept direction of the app service and the draft of the main screen were developed.